Element Hotel in Basalt OpensDecember 30, 2015
Built by Shaw Construction
Basalt’s Element Hotel enjoys full house in first month
EXCERPT from Article by Madeleine Osberger, Aspen Daily News Staff Writer
New ‘contemporary mid-range’ hotel aims to capture underserved market
Now open for business, the midvalley Element Hotel is at capacity this week, teeming with holiday guests, ski racers and relatives of local families.
“This is where the in-laws are going to stay when they visit,” quipped Michael Welly, general manager of the new, 113-room midvalley property with a Westin Two home-grown local businesses that have just opened in the Element Basalt, Bonfire coffee and Basalt Bike and Ski, offer services tailor-made for guests and locals on a cold December day.
Barista Aubree Schiesser was steaming milk for a latte on opening day of the Carbondale-based Bonfire’s new store. Next door at Basalt Bike and Ski, the smell of fresh wax mixed with the smell of fresh paint in the light, bright shop. Patrons can choose from among a fleet of new skis to rent and use at Crown Mountain Park or the Rio Grande trails. Fat bikes for winter riding may also be rented here in the new future.flag that quietly opened on Dec. 8.
Ski tuning areas within the new Element for hotel guests are also available, Welly said. An alliance with Aspen Valley Ski & Snowboard Club, to offer discounted rooms for competitions beginning in January, is also helping to boost occupancy rates for a midvalley property once stalled by the economic downturn and completed recently through a joint venture of Mariner Real Estate Management and Silverwest Hotels.
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